Recycle Your Articles to Gain Tons of Traffic and New Subscribers
by Alexandria K. Brown
While there are many effective ways to get more traffic and build your ezine list, the one I’ve had the MOST success with is to submit articles for use on other people’s websites and in their ezines.
“But wait a minute,” you say. “Aren’t I supposed to be creating great articles for MY OWN e-zine?”
Yes, you are! And after your article appears in your OWN e-zine, you should then submit it to others. Over the past few years, I’ve found this to be the best way to get traffic, build my list, and increase my sales, for five reasons:
1) You can quickly gain FREE exposure to TENS OF THOUSANDS (or even HUNDREDS of THOUSANDS) of untapped prospects at a time. There are many high-traffic sites and ezines with high readerships that are looking for content from people like YOU.
2) Articles let you educate and share good information with your prospects. They also position you as an expert in their eyes, so they’ll think of YOU as the most respected resource in your field. (Traditional ads don’t do that for you.)
3) You have the right to promote yourself, your business, and whatever else you want at the end of every article. And anyone using your article must keep this information intact. (More on that in a minute.)
4) This is a tried-and-true method that will NEVER stop working, unlike the latest and greatest gimmicks to spoof the search engines. (Try one of those and see how quickly your traffic halts once the bottom drops out.) Search engines love real content and will always love real content.
5) It’s EASY, and anyone can do it!
HERE’S HOW TO GET STARTED…
1. PICK A WINNER
Browse through your archives and pick an insightful article that really showcases your expertise. Or, if this is new to you, write a basic article on your subject of expertise. (Not a good writer, or need help? Hire a writer from Elance.com.)
2. POLISH IT ‘TIL IT SHINES
Publishers will not be interested in your article if it contains typos, misspelled words, grammatical errors, or inactive Web links — these goofs would compromise the integrity of their publications. So make sure it’s Kosher!
3. ADD A COPYRIGHT NOTICE
At the end of the article, insert a copyright notice, dated when you first published the article. Example: © 2006 Alexandria K. Brown
4. WRITE A JAZZY “RESOURCE BOX”
In exchange for your letting other publishers reprint your article, it’s customary to require they include the contact information you provide. This is usually called the “resource box” and it should come RIGHT after your copyright notice. Here’s where you can ham it up.
Don’t waste time promoting your actual business in the resource box. Why? Remember your #1 goal is always to get prospects on your LIST. You’ll gain MORE clients and customers by FIRST getting them to subscribe to your FREE e-zine or special report. THEN you’ve got them! You’ll be in front of them regularly, and that’s when they’ll understand why they should hire you or buy your products.
5. SUBMIT YOUR ARTICLE TO ONLINE CONTENT DIRECTORIES
There are hundreds of ‘free content’ Web sites and announcement lists where you can submit your articles for other publishers to use. Some even let you include a picture and other information about your website. One of my favorites is EzineArticles.com.
6. SUBMIT YOUR ARTICLE DIRECTLY TO APPROPRIATE PUBLISHERS
For best results, take the bull by the horns and contact publishers directly. But not just any publishers — ones with e-zines that accept articles AND whose readers are your ideal clients and customers. A great place to start your search and build your own list is Charlie Page’s Directory of E-zines.
7. AUTOMATE THE ENTIRE PROCESS
I know you’re probably thinking right now, “OK Ali, this sounds great, but isn’t this going to be time consuming?”
The answer is most definitely YES. In the past, you’d have to spend several hours a week just to get one article out there. It’s a lot of administrative work, requiring time that you probably don’t have.
But my friend Jason Potash has just released his brand new “ARTICLE ANNOUNCER” software that does all this work FOR you. It blasts out your articles to hundreds of directories, publishers, and other sources to help generate a slew of web visitors to your site, month after month.
My staff and I have tested Jason’s “Article Announcer” product and wholeheartedly recommend it. I urge you to see Jason’s information page NOW, and grab your own copy before the price goes UP in just a few days.
Remember also that if you don’t want to do any of your own article marketing yourself, it’s a perfect task to pass on to an assistant, intern, or freelancer. The key is getting it down to a SYSTEM, which is what this software helps you do.
© 2002-2006 Alexandria K. Brown
Online entrepreneur Alexandria K. Brown, “The E-zine Queen,” publishes the award-winning ‘Straight Shooter Marketing’ weekly ezine with 20,000+ subscribers. If you’re ready to jump-start your marketing, make more money, and have more fun in your small business, get your FREE tips now at www.EzineQueen.com
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Why You Should FORGET About Website Traffic!
By Willie Crawford
The headline read, “A funny thing happens when you don’t
promote your website… NOTHING.” Experience has taught me
that that’s a fairly accurate statement. If you are not
promoting your website, you’re not building your web
business.
However, there is one thing you need to focus on MORE than
generating traffic. That is converting that traffic into
buying customers. If the visitors aren’t converting, and
you’re spending money to generate traffic, then you’re
probably worse off than you would be if you did nothing.
If you can improve your conversion ratio, then your existing
traffic and new traffic is worth so much more to you. First,
improve your conversion ratio, then aggressively seek new
traffic.
Consider an example of a site getting just 500 unique
visitors a day, with a conversion rate of 3%. Let’s assume
this site markets a report that costs $49 and offers the
site owner $30 profit after all expenses. This site is
making 15 sales a day or $450 in profits. If this site can
increase it’s conversion rate to 5%, it would be making 25
sales a day and $750 in profits… a big increase with no
additional expenses!
Increases in conversion rates of 2-3% are very common.
Conversion rates of 20% or more are also not unheard of.
After a site has increased its conversion rate, earnings
from backend sales also skyrocket. That’s because a VERY
high percentage of first time customers become repeat
customers if you offer them backend products. Increasing
your conversion rate for first time visitors has an
exponential effect on your bottom line… not a linear
effect!
What are some way that you can increase conversion rates?
In a word… TESTING!
- Test new headlines
- Test new opening paragraphs
- Test new guarantees (different wording, longer or shorter
time periods, etc.)
- Test offering different bonuses
- Test offering no bonuses
- Test new header graphics
- Test removing header graphics
- Test offering payment plans
- Test different up-sells on the order form
- Test rearranging the elements on the order form
- Test different wording in the call to action
- Test different colors used for emphasis
- Test different background colors
- Test different prices
- Test using different numbers of testimonials
- Test putting testimonials in different places on the page
- Test using audio or video on your page
- Test long copy vs short copy
- Test using different number of “order” links
- Test using different images within the page copy
In other words, test everything. Test one element at a time
on your page, and track the difference that this made in
your conversions. Do split testing where you compare the
results on 2 or 3 different pages. Then use the page that
did the best as the control and move on to testing the next
page element. That’s how you increase your conversions over
time from 2-3% into the double digits.
Seasoned marketers will tell you that marketing is nothing
more than tracking and analyzing your numbers. This is true.
You need to know exactly what result each change on your
page had. Fortunately, there is software out there that
makes this job very easy. Some of it is even fr-e-e. There
are also manuals that explain how to test most effectively.
These manuals are how I was able to not be intimidated by
the math and calculations that you DO need to do.
If you’d like to know what split testing software I use,
and what I consider to be the best book I’ve ever read on
the topic is, just send a blank email to my autoresponder
at: willie3-60621@autocontactor.com
This information will totally blow your mind and put you
ahead of 99.999% of your competitors. That’s not hype,
that’s a fact.
You test because you cannot guess what the market wants.
Top marketers and copywriters such as Jay Abraham, Dan
Kennedy, and Gary Halbert all relate that when they tried
to guess what the market wanted, they guessed WRONG! That’s
why they are consummate testers.
Testing often reveals surprising results. I’ve heard of
marketers improving result for example by REMOVING the
guarantee. I’ve heard of marketers improving results by
doubling their price, or getting rid of a header graphic on
a webpage. Those little things often prove to make a big
difference and over time these differences can equal an over
1000% improvement.
After you’ve gotten a decent conversion rate, THEN you need
to focus on getting more traffic. The secret to doing this
is to learn what those getting tons of highly targeted
traffic are doing, and do something similar. Study why the
techniques that they use are successful at attracting not
just any traffic…but highly targeted traffic, then apply
those lessons.
You’ve invited to join me and 2 very successful marketers
as we reveal ways of generating highly targeted traffic. This
traffic is people who come to your site, looking for what you
are selling. This is the only type of traffic you should put
your time and other resources into generating… and it’s a
lot easier than you think. For details on a teleseminar we’re
hosting, visit:
http://www.profitautomation.com/app/adtrack.asp?AdID=66804
I’ve just revealed to you the very essence of a successful
website. Continuously test and refine the website until you
have an OUTSTANDING conversion rate. Then drive massive
traffic to that site using techniques others have already
discovered and proven to work. The third element that
separates the ultra-successes from the failures is simply
acting upon what you learn. What are you waiting for?
———————–
Willie Crawford has been teaching others how to build an
on-line business since late 1996. Frequently featured in
radio, magazine and newspaper articles and interviews, Willie
teaches the average guy what the top marketers are doing but
seldom talking about. For example, Willie demonstrates the
power of automated residual income through his system at:
http://ProfitAutomation.Com Visit now for a business boost.
Viral Marketing. Can it really double your sales in a month?
The Internet Marketing world was shaken up this year by the apparent discovery of viral marketing. Of course this concept is nothing new, but 2006 has seen it presented in a more digestible and available way.
Previously, successful viral marketing was the closely guarded domain of so called Internet Marketing gurus. It was guarded partly because packaging it and making it available was too complex, and partly because some marketers considered their advantage might disappear if the secret got into the hands of too many.
Luckily for the Internet Marketing world, not all viral-marketing experts thought the same way. Most notably Mike Filsaime and Eric Holmlund had other ideas.
Both these men launched software packages early in 2006 which plant the viral marketing technique automatically behind a website. The market’s thirst for such a tool was illustrated when Mike Filsaime’s package, Butterfly Marketing, was launched on 31st January. 28 days later he had sold 1,500 copies at over $1,000 each, famously making over $1 Million in a month from a single product launch.
Eric Holmlund stole a march on Filsaime when he launched Motivated Marketing weeks later. This product provided all the tools given in Butterfly Marketing and delivered much the same functionality. It was also reported to be more robust, easier to install and compatible with more online payment systems. On top of this, Motivated Marketing hit the cyber shelves at just $247, less than a quarter of the price of its nearest rival and not surprisingly, it was an instant success.
In the time since, thousands of membership sites have been set up and launched. So easy is it to operate, some owners of the software have claimed to set up as many as 4 such sites per week. All are armed with the vital component of a viral-marketing backend. This means that as soon as a user signs on they are granted an affiliate url and encouraged to promote the site. Typically they receive 50% or so on any sale that is made from their affiliate url.
Tim Brocklehurst has gone one step further. At his site, copies of the Motivated Marketing Lite version are available at the lowest price yet seen, and it comes bundled with his “40 Secrets for High-Profit Lists” and a motivational ecourse with step-by-step instructions for accumulating a profitable list.
Its not surprising viral marketing is on everyone’s lips now, available at this price, everyone on the Internet can afford to benefit. For more information on this special offer, go to http://www.listmission.com/?lm=894.
The Power Of Perpetual Marketing
By Mary Jo Adams
I describe perpetual marketing as a large number of
people promoting one web site so they can all receive
the traffic generated by each other.
For example, you decide to create a free ebook that
you will give away to your web site visitors. You ask
a large number of e-zine owners to give away the
ebook in exchange for their ad in the ebook. You can
just ask them to link directly to your web site when
they promote the ebook. You, of course, will have
one of your own ads on that web page.
Let’s say you get 8 out of 20 e-zine owners that agree
to giveaway the ebook. The 8 e-zines total subscriber
base is 75,000.
Now, you can ask more e-zine owners if they would
like to promote the ebook in exchange for an ad inside
the ebook. This time you can say, you already have 8
e-zines already promoting the ebook with a subscriber
base of 75,000.
The next group of e-zine owners you ask will be more
tempted to promote your ebook because there is a
greater chance they will receive a lot of traffic from
the deal. It’s win/win situation!
Do you understand the power of perpetual marketing?
You could have 20 or 30 e-zines promoting your web
site at no-cost, very quickly! You could create a new,
free ebook every month and repeat the process.
This isn’t the only way to use perpetual marketing.
You don’t just have to contact e-zine publishers you
could do the same with web site owners. You could
use a total monthly visitor total as motivation.
It doesn’t have to be just an ebook either. It could be
a contest you’re holding on your web site. You could
place the other web site’s ads on the contest page in
exchange for them promoting the contest.
These are only a few ways to use perpetual marketing.
You could use your own imagination to create new
ways to use perpetual marketing that will increase your
traffic and sales.
==============================
Copyright © 2006 Mary Jo Adams
Publisher of: www.OnSwitchSolution.com Specializing in
Work at Home and Internet Publishing
http://onswitchsolution.com/promo/vatool.htm
==============================
I grant permission to publish this article, as long as the
bylines are included, with a live link, and the article is
not changed in any way.
ForumKnowHow - Price set to increase!
I can’t remember if I told you about the new program from Robert Puddy that was launched last week.
It is called ForumKnowHow.  I joined as soon as I heard about it and it has helped me a great deal. The launch price for joining this Forum was set at $10 per year, paid through PayPal with affiliates receiving 100% commission.
The price is due to go up soon!
I have found the experts in the forum to be very helpful as well as the other members. Everyone is willing to give you sound advice.
This was the best money I have spent in a long time, and I will definatly renew my membership when the time comes.
Take a look at the site now. Hopefully you can get in before the price goes up!
http://www.shirleyagrant.com/track/go.php?c=forumknowhow
Need Money Fast?
Hi,
I just got done reading a killer report by
Willie Crawford.
It’s called ‘Really Fast Money - How To Make
$1000 - $2000 In 24 Hours Or Less!’
But I must warn you…
His web site is a bit ugly. But don’t let that
fool you.
It’s one of the best reports I’ve read on
getting emergency cash fast and at only
$5 it is well worth your time to take a look!
http://www.shirleyagrant.com/track/go.php?c=fastmoney
Sincerely,
Shirley Grant
P.S. Plus, you can get 100% commissions by
telling others about it.
Resell Rights For Newbies - Review
It’s no secret to the subscribers that have been with me for a while now that I don’t just recommend everything and anything that comes down the pike.
I find it more important to be objective with my reviews so that you can make a sound decision about the products and services you’ll use for your business.
Now I do make money by marketing products online as an affiliate, but I only endorse them if they meet or exceed their stated values.
So how does this relate to you?
Well, it means that I take an in-depth look at Internet marketing products on the market and I share my objective findings with you so then you can make an informed decision.
Today’s review is on a program called ‘Resell Rights For Newbies’ from Liz Tomey and John Hostler.
Now I don’t often get excited about resell products but this is something a little bit different…
‘Resell Rights For Newbies’ is actually a complete system designed to teach new marketers how to start and build their own Internet business from scratch, using resell rights products.
The reason the system is built around resell rights products is because of their low barrier to entry.
Low barrier to entry simply means that you could quickly and easily secure resell rights products and turn them for profits.
You avoid the pitfalls of product creation, yet enjoy the rewards as if they were your own… most importantly keeping all the profits for yourself.
Now with that said, this does not mean if you run out and purchase a 20 pack of resell rights products that you will make thousands the very next day.
And that’s why most programs fall short…they sell the sizzle and not the steak. They tell you that by purchasing resell rights products you are sure to make money.
You see, it’s still a business and must be treated as such.
In order to be successful with Resell Rights products you need to:
•   know where to find quality products that aren’t being marketed by everyone under the sun
•   know how to set up a web site to market those products
•   have the marketing tricks up your sleeve to be able to move the products
•   know how to drive traffic to your web site
Thus the beauty of ‘Resell Rights For Newbies’.
This is a complete system for profits with resell rights products.
It is a step by step program that covers the 4 crucial components above by way of video tutorials, ebooks, and a web based tool kit.
The 12 video tutorials, are straight to the point learning tools that will teach you everything you need to know about getting, creating, and starting your own web site and finding quality resell rights products to sell.
The 3 info packed PDF’s are filled with valuable information about marketing methods and strategies for selling your new resell rights products.
And the ’24 Hour Plan’ PDF was designed to have you making sales and your first profits within 24 hours…
Liz and John really went to town with ‘Resell Rights For Newbies’ and have laid out a system that anyone can follow, regardless of experience level.
It’s no fluff and because it’s been done in multimedia, accommodates people with all different types of learning styles.
Oh, and if you’re feeling weary because you’ve heard it all before…well, Liz and John have done the unthinkable and made this available for FREE for a limited time.
The bottom line on ‘Resell Rights For Newbies’ is that it’s a weapon you should put in your marketing arsenal…and quickly.
http://www.resellrightsfornewbies.com/members/?rid=7831
Wishing You Success,
Shirley Grant
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