Viral Marketing. Can it really double your sales in a month?
The Internet Marketing world was shaken up this year by the apparent discovery of viral marketing. Of course this concept is nothing new, but 2006 has seen it presented in a more digestible and available way.
Previously, successful viral marketing was the closely guarded domain of so called Internet Marketing gurus. It was guarded partly because packaging it and making it available was too complex, and partly because some marketers considered their advantage might disappear if the secret got into the hands of too many.
Luckily for the Internet Marketing world, not all viral-marketing experts thought the same way. Most notably Mike Filsaime and Eric Holmlund had other ideas.
Both these men launched software packages early in 2006 which plant the viral marketing technique automatically behind a website. The market’s thirst for such a tool was illustrated when Mike Filsaime’s package, Butterfly Marketing, was launched on 31st January. 28 days later he had sold 1,500 copies at over $1,000 each, famously making over $1 Million in a month from a single product launch.
Eric Holmlund stole a march on Filsaime when he launched Motivated Marketing weeks later. This product provided all the tools given in Butterfly Marketing and delivered much the same functionality. It was also reported to be more robust, easier to install and compatible with more online payment systems. On top of this, Motivated Marketing hit the cyber shelves at just $247, less than a quarter of the price of its nearest rival and not surprisingly, it was an instant success.
In the time since, thousands of membership sites have been set up and launched. So easy is it to operate, some owners of the software have claimed to set up as many as 4 such sites per week. All are armed with the vital component of a viral-marketing backend. This means that as soon as a user signs on they are granted an affiliate url and encouraged to promote the site. Typically they receive 50% or so on any sale that is made from their affiliate url.
Tim Brocklehurst has gone one step further. At his site, copies of the Motivated Marketing Lite version are available at the lowest price yet seen, and it comes bundled with his “40 Secrets for High-Profit Lists” and a motivational ecourse with step-by-step instructions for accumulating a profitable list.
Its not surprising viral marketing is on everyone’s lips now, available at this price, everyone on the Internet can afford to benefit. For more information on this special offer, go to http://www.listmission.com/?lm=894.
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